TATA Motors Insurance Brokers & Advisory

TMIBASL - Web Application for Brokers & Insurers

Project Overview

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Duration

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Screens Designed

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Interactive Prototypes

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No. of Products Designed

About TMIBASL

TMIBASL is a trusted one-stop risk solutions provider, delivering peace of mind to businesses while allowing them to focus on growth and long-term success. By minimizing risk and uncertainty, TMIBASL empowers brokers, insurers, and clients with comprehensive insurance management solutions designed to meet the evolving demands of the insurance industry.

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Challenge

While TMIBASL excels at providing integrated risk solutions, they faced several challenges with their existing systems:

  • Complex and fragmented workflows made insurance management difficult for brokers, insurers, and clients.
  • Manual processes resulted in inefficiencies, increased costs, and potential for errors.
  • Lack of real-time data and analytics limited the ability to make informed, data-driven decisions.
  • The system struggled to scale with growing data volumes and expanding client bases.
     

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Project Goal

  • Design and develop a modern, responsive, and user-friendly web application for brokers, insurers, and their clients.
  • Streamline insurance policy management, claims processing, and renewals into a single unified system.
  • Improve real-time data accessibility and empower stakeholders with actionable insights.
  • Increase operational efficiency through automation and intuitive interface design.

Key Objectives

Improve Data-Driven Decision Making

Deliver robust analytics and reporting to provide insights into client behavior, policy performance, and emerging market trends.

Streamline Insurance Management

Create an intuitive platform for managing policies, claims, renewals, and client communication.

Increase Operational Efficiency

Reduce paperwork, automate manual processes, and ensure high data accuracy to cut operational costs.

Develop a Scalable Architecture

 Build a flexible platform that supports growing client bases, expanding product lines, and increasing data volume seamlessly.

Success Metrics

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Higher user engagement across brokers, agents, insurers, and clients.

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Growth in the number of registered insurance brokers and agents using the platform.

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Significant reduction in policy issuance time and faster claims processing.

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Improved system uptime ensuring high availability.

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Measurable increase in operational efficiency and cost savings.

Our Approach

User Journey Mapping

  • Analyzed the complete user journeys of brokers, insurers, and clients to identify bottlenecks and inefficiencies.
  • Mapped key interaction points across policy management, claims, renewals, and reporting.
  • Simplified complex insurance workflows into guided, intuitive digital processes.

Agile Design Execution

  • Delivered 200+ high-fidelity screens designed for maximum usability across all modules.
  • Conducted interactive prototype reviews (3+ prototypes) to gather client feedback and fine-tune user flows.
  • Focused on accessibility, responsive design, and cross-device consistency

Design Solution

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01 Personalized User Dashboards

Custom dashboards for brokers, insurers, and clients to manage policies, claims, renewals, and reporting.
 

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02 Advanced Reporting & Analytics

 Data-driven insights on policy performance, client activity, and market trends.

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03 Streamlined Workflows

Simplified insurance operations reducing time and effort across all touchpoints.

Design Deliverables

High-Fidelity UI Designs

Comprehensive Design System

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Exported Assets

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